We are fine lines.
The skater-owned and operated skateboard agency, dedicated to skateboarding and deeply rooted in its culture.
Skateboarding is our main expertise and tool of choice to connect with a high-value young demographic. We offer integrative brand communications tailored to our clients needs from consulting to strategic conceptualization, creative development, all the way to detail-oriented implementation and transparent scaling.
In contrast to the majority of marketing agencies, we as skateboard agency are highly specialized in theme and more generalized in scope of marketing functons. By offering a wide spectrum of communication services, we are able to connect brands with skateboarding in an authentic manner down to the last detail.
In order to connect the appropriate audience with the appropriate message at the appropriate time, we subscribe to these three fundamental principles on our checklist:
United by our dedication to skateboarding. Diversified by our personal individuality.
Drawing on more than 20 years of experience in the skateboard industry, Jonathan commands a 360-degree perspective of the industry and its inner workings. Thanks to his business acumen, the rest of the team needs to waste no mental energy on economic or legal issues. What’s more, he makes sure that Johnnie Net-Work’s bills always get settled on time.
An active skateboarder since 1987 and former professional skateboarder for a US-skate company, Veith Kilberth earned his diploma in Sports Science and Economics. Combining his first-hand skateboarding experience with a conceptual-analytical background allows Veith to envision innovative brand strategies that resonate with audiences in skateboarding and beyond.
As former Pro on a German skateboard company, Norbert got connected on street-level with skateboarders, media and creatives all over the world. He’s bringing together this credibility with ten years of agency experience to align and mastermind all the creative shareholders of a pit. Being a totally addicted social media and advertising nerd allows him to place these creations with impact in the feeds.
Leo earned his stripes in skateboarding over a decade of handling team and tour management duties, while also capturing the action as a photographer all over the world. He knows the special idiosyncrasies of skateboarders and how to deal with them productively. Leo combines his finely-tuned interpersonal skills with an inherent organizational talent to master projects of any kind and complexity.
The newest addition to the fine lines team. No matter if print, social, animations or even augmented reality, in graphic design, Aladin always goes the “extra mile” to elevate our projects to the next level. But Aladin also shares the same enthusiasm away from his keyboard by co-running a small skateboard brand together with one of his friends.
The most ambitious team member when it comes to hitting the streets, Dani is also hitting the books while studying international business. That doesn’t stop him from being the quickest finger on the next Supreme drop, and an important interface, for us as skateboard agency, with the next generation of streetwear and skateboarding.
With a background in Sports Science supplemented by outstanding interpersonal and multifunctional craftsmen skills, Philip is our man for very special tasks of any kind out in the field. Philip makes sure it’s done proper out there, like teaching Madonna not to “mall grab” her board.
Multifunction Executive Director
He’s a creative designer, knows how to deal with any kind of camera, loves texting, is able to handle screws and hammers, he’s a born entertainer and even more. He’s a good human and well-connected all over the world. He won the employee of the year award ten times in a row. For us as a skateboard agency, Johnnie Net-Work truly has it all.